Friday, 4 March 2011

Tesco Value – Try, buy, or avoid?

As students in the second most expensive city in the World, being broke is a concept we’re all too familiar with. Whether it’s falling victim to London’s high street, or “treating” ourselves to one-too-many meals out, somehow viewing our bank balance is never something we really look forward to!

For Keli and I, this is largely to do with our food shopping. Though we may be willing to compromise on such aspects as: fashion, entertainment and nightlife until we can afford the more luxurious alternatives, food has always been an area where we have been incredulously unyielding.

Nevertheless, over the weekend when Keli and I went for our usual weekly food-shop, a packet of “Tesco Value curry-flavoured noodles” caught our eyes. It was hardly the food’s plain and colourless packaging that grabbed our attention, nor its bottom-shelved placement (that forces buyers to bend down awkwardly to reach it!), but rather its 10p price tag. Now Keli and I have of course seen Tesco Value products numerous times before, but this was the first time that it really made us stop and wonder how much money we could save if we were to purchase Tesco Value products rather than the usual branded items we go for.



In the past, we have avoided Tesco Value products believing that there must be a reason why the prices are so low, although neither of us have tried out a fair amount of Tesco Value products to make such a conclusion. It is for this reason that next week (starting March 7th); Keli and I are going to embark on a little experiment, and “TV” (Tesco-Value) our food shopping. We’re going to provide detailed shopping lists and menus for the week’s breakfasts, lunches, and dinners, and the prices for each item we buy. By the end of the week, we’ll see how much money we save, and if indeed it’s money worth saving! Until then, bon appetit!

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